Duygu Ergin was born in 1986 as the younger child of a family working in the textile industry. She always had a very good taste for clothing, but did not study fashion at first. She started in the cinema industry and worked for a few years in this sector. But fashion was her motivation. Therefore she quit the business in 2010 and established her own fashion brand. Soon after starting, Duygu was selling her clothes in selected boutiques. She also started studying design and fashion management for the next three years.
In 2006, Umut Boz a young industrial engineer who achieved a finance masters degree joined his family firm in the apparel business. He had been born and raised among the textile manufacturing industry. Therefore he decided to combine his education and vision his family's business to carry it over to the next level. He was a person of hard work and enthusiasm.
Umut and Duygu met in 2012 and soon got married. They realized that they shared the same passion and desire to create a new brand with a special signature. So they decided to combine their skills for a label that would fill a gap in the luxury market, that would be made with great attention to details and that would easily be worn by the modern metropolitan women who wanted a spectacular look at all times, yet with a sporty comfort use. Therefore Duygu stopped making her own line and started from zero with Umut on the new project. She decided to have her studio between Paris and Istanbul, to renew her creation every season. At the same time Umut resourced finest raw materials from Italy for the best quality. They worked hard defining the future of modern luxury with a comfortable outlook. And yet they did this. They did this with great love.
Great love for each other and great love for their work.
This is how KNITSS is born.